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Business Is ART: and science, gut instinct, hard work, and a certain amount of luck, by Jon Umstead
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Estimates say that as many as eight out of ten new businesses fail within the first eighteen months. More conservative estimates say that about half of new business start-ups are still in business four to five years later. In either case, the likelihood of business failure is very high. Studies prove that good planning practices more than double the chance of business success. Yet, the vast majority of small to medium sized businesses operate without a formal plan, and of those who do build a plan, only a handful carefully measure their targeted objectives and adjust their plans accordingly.
Business Is ART provides business leaders with an easy-to-follow approach to business success. The book is intended for any business owner, executive or organizational leader, but is especially designed for the small to medium sized organization. Its purpose is to provide a simple process—with templates—that business and organizational leaders can follow, from the creation of a powerful vision, to strategic business plans, to performance metrics and back again in a continuous cycle of improvement.
Created by Jon Umstead, and tested over a thirty year business career, the ART program shows business leaders how to successfully Articulate their vision, Revise their plans, and Track their progress. Umstead draws on personal anecdotes and experience, as well as wisdom from other business leaders, to create an engaging, accessible and empowering guide to business success.
- Sales Rank: #1830179 in Books
- Published on: 2015-10-13
- Original language: English
- Number of items: 1
- Dimensions: 8.40" h x .80" w x 5.40" l, .0 pounds
- Binding: Paperback
- 272 pages
About the Author
Jon Umstead holds a Bachelor degree in Management Science and an Executive MBA. With over thirty years of professional experience, he has managed teams as small as four employees to one as large as 700. He led a business that was earning twenty million dollars in annual revenue when he first joined and grew those revenues to nearly ninety million dollars by the time he left. It was during that time that he defined and followed the Business is ART approach. Umstead now heads up a business consulting firm called SeaSeven Consulting, based out of Urbana, Ohio.
Most helpful customer reviews
0 of 0 people found the following review helpful.
A must read for current or aspiring business execs
By Branden Cobb
Great book, with awesome insight on how to launch and manage business initiatives. Jon uses real world examples that helps with understanding the issues discussed. Definitely recommend.
Sincerely,
Branden Cobb
MBA Graduate
Founder of Starring Entertainment
1 of 1 people found the following review helpful.
An Excellent Guide To Growing Your Business!
By Gant
I'm what you would call a management/leadership book junkie. I've read over 200 books on this subject over the past 20 years. Many have a couple of good takeaways that I use, but weren't really worth the time I invested. This book is different.
The author is engaging, humorous and doesn't come off as preachy like many business authors. He share a lot of his own real-world experiences and doesn't pretend to be 100% perfect. He lays out an easy to follow, common sense, 12 step approach to building a successful business. His experiences and examples are relate-able to things I've gone through and am going through. He sprinkles humor throughout so it's an easy, quick read. There are many sample worksheets included to help you think about things visually and track your progress towards your goals. I'm already using the concepts and worksheets from this book will continue to do so in the future.
I highly recommend this to anyone looking to grow a small to medium sized organization. This is the author's first book and I hope there are more to come!
0 of 0 people found the following review helpful.
Business is Art = Awesome Read!
By Keating
Really insightful read! I loved the authors way of teaching without preaching. Just felt right. Definitely a book that I will keep close at hand to read again and again (if I don't pass it along first!)
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