Monday 22 October 2012

[O111.Ebook] Download Ebook The Transition to College Writing, by Keith Hjortshoj

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The Transition to College Writing, by Keith Hjortshoj

This brief rhetoric introduces the essential reading and writing strategies students need to succeed in courses across the curriculum. Taking the transition from high school to college as his starting point, Hjortshoj speaks directly and honestly to students, offering them practical strategies to shed ineffective habits and move toward a more mature, flexible understanding of how to respond to academic challenges. Distilling information about writing assignments from across the curriculum, Hjortshoj shows students how to decode these assignments and approach them effectively.

The second edition offers more advice on how to meet the difficult challenge of synthesizing and integrating sources, and the text has been streamlined to be a better reference.

  • Sales Rank: #32331 in Books
  • Brand: Bedford/St. Martin's
  • Published on: 2009-01-12
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.29" h x .37" w x 5.46" l, .50 pounds
  • Binding: Paperback
  • 256 pages
Features
  • Great product!

About the Author
KEITH HJORTSHOJ (Cornell University) is the Director of Writing in the Majors in the Knight Institute for Writing in the Disciplines at Cornell University. He is also a senior lecturer in the Writing Workshop, which offers courses and services for students who encounter difficulty with writing and reading, especially in the first year of college. He has worked extensively with faculty development and teacher training across the curriculum. Currently, Hjortshoj is developing courses, workshops, and a book on writing for graduate students.

Most helpful customer reviews

12 of 16 people found the following review helpful.
Overprices
By Eric R. Boyer
This is an excellect book--and later I'll write a fuller review--but for Bedford/St. Martins to charge 36 bucks for this slender volume is outrageous. I had wanted to recommend it as the summer book for all our incoming froshers, but not at this price. Too bad. Keith Hjortshoj, you've written a great book. Unfortunatly, not enough people will read it.

Eric Boyer

Director of the English Program

Cazenovia College

Cazenovia, New York 13210

5 of 6 people found the following review helpful.
Composition Textbook
By E. Gates
The book came in great condition, brand new! I have finished reading it for class and it's not that bad. It actually tries to relate to occurences that I will understand easily and connect to in my expiereinces with writting, reading and even note taking and studying.

2 of 2 people found the following review helpful.
Perfect for the College Writing Tutor
By Savinggrace
I bought this book as a requirement for a Writing class that trained me to become a writing tutor at my college. I found the book was full of great points about how writing is different in college versus high school, and it addresses the many misconceptions about writing. It also touches on many of the elements that professors are looking for in freshman writing and beyond. I think it is a great tool for tutors to use and understand when tutoring freshman. I do think this book can be very overwhelming for a freshman to pick up and read without guidance from a mentor or tutor though. if you are a new freshman and looking to get this book, try not to be overwhelmed, and seek the writing center at your college for writing tutors who can give you advice and help you with your first few papers, in addition to simply reading this book.

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Friday 19 October 2012

[R276.Ebook] Fee Download Crep�sculo: La Novela Gr�fica. Vol. 1 (Twilight Saga Graphic Novels) (Spanish Edition), by Stephenie Meyer

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Por fin, para deleite de los fans de la saga más famosa de la década, verá la luz la novela gráfica de Crepúsculo. A partir de los textos que la misma Stephenie Meyer seleccionó de su novela, la artista coreana Young Kim hizo las ilustraciones en una fusión de técnicas del comic asiático y occidental. A propósito del trabajo con Young Kim, Stéphanie Meyer dice: “Disfruté mucho trabajar en esta nueva interpretación de Crepúsculo. Young ha hecho una labor increíble al transformar las palabras que yo escribí en imágenes hermosas. Los personajes y escenarios se acercan mucho a lo que yo imaginaba cuando estaba escribiendo la saga”. ENGLISH DESCRIPTION When Isabella Swan moves to the gloomy town of Forks and meets the mysterious, alluring Edward Cullen, her life takes a thrilling and terrifying turn. With his porcelain skin, golden eyes, mesmerizing voice, and supernatural gifts, Edward is both irresistible and impenetrable. Up until now, he has managed to keep his vampire identity hidden, but Bella is determined to uncover his dark secret. The first installment of the world-wide phenomenon Twilight Saga, now in graphic novel format.

  • Sales Rank: #1357612 in Books
  • Published on: 2010-07-01
  • Original language: Spanish
  • Number of items: 1
  • Dimensions: 8.25" h x .53" w x 5.50" l, 1.10 pounds
  • Binding: Paperback
  • 216 pages

Most helpful customer reviews

1 of 1 people found the following review helpful.
I love it
By Diana Coello
Es realmente increíble. Me acaba de llegar y ya es de mis libros favoritos. Tiene unos gráficos excelentes y la portada y las hojas son como de un cómic original. Me encanta!

0 of 0 people found the following review helpful.
Five Stars
By Sharon
EXCELLENT!!!

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Sunday 14 October 2012

[H332.Ebook] PDF Ebook , by Nicholas Valentine Riasanovsky - A History of Russia: 6th (sixth) Edition, by Nicholas Valentine Riasanovsky

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  • Sales Rank: #2419030 in Books
  • Published on: 2000-11-28
  • Binding: Hardcover

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0 of 0 people found the following review helpful.
Four Stars
By dennis christensen
As advertised

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Tuesday 9 October 2012

[W827.Ebook] Fee Download The 22 Immutable Laws of Branding, by Al Ries, Laura Ries

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The 22 Immutable Laws of Branding, by Al Ries, Laura Ries

Everyone knows that building your product or service into a bona fide brand is the only way to stand out in today's insanely crowded marketplace. The only question is how do you do it? This is the definitive text on branding, distilling complex theories and principles behind this key marketing term into in twenty-two easy-to-read vignettes including: The Law of Contraction A brand becomes stronger when you narrow its focus The Law of the Word A brand should strive to own a word in the mind of the consumer The Law of Fellowship In order to build the category, a brand should welcome other brands World-renowned marketing guru Al Ries and his daughter and business partner Laura Ries examine brand-blazing strategies from the world's best, including Coca-Cola, Xerox, BMW, Federal Express and Starbucks, to provide you with the expert insight you need to build a world-class brand.

  • Sales Rank: #9371250 in Books
  • Published on: 2000-04-03
  • Original language: English
  • Number of items: 1
  • Dimensions: 7.80" h x .51" w x 5.08" l, .40 pounds
  • Binding: Paperback
  • 192 pages

Amazon.com Review
When you call a book The 22 Immutable Laws of Branding, you're pretty much ruling out Oprah's Book Club as potential buyers. (Not that Oprah herself isn't a terrific brand.) This is an audiobook for a narrow demographic: entrepreneurs, top managers, and public-relations directors. Coauthor Al Ries comes off like the eccentric genius that most of these managers keep in a basement office, only listening to when necessary. When he says, "The power of a brand is inversely proportional to its scope," and hectors managers with the idea that "customers want brands that are narrow in scope," you know he's right (he backs himself up with dozens of examples), and you know it's the last thing powerful, expansion-minded businesspeople want to hear. Coauthor Laura Ries, his daughter and marketing-firm partner, also reads sections. (Running time: 1.5 hours, one cassette) --Lou Schuler

Review
The 22 Immutable Laws of Branding will enlighten many, and it attacks the jargon of the marketing professional with common sense Independent

About the Author
Laura Ries is a graduate of Northwestern University and a partner in the marketing strategy firm Ries & Ries. They act as consultants of major corporations, including Alcoa, Frito-Lay, Glaxo Wellcome, Merck and Pillsbury.

Most helpful customer reviews

7 of 7 people found the following review helpful.
Painful Read and Full of Bad Examples.
By John
What a frustrating read from someone who believes there is more to a Company and its Products than just its brand.

First off... Ignore the entire last half of the book on anything web based (what they call "the Net"). To be fair..the book was written in 2002, a stone-age ago in terms of the Internet, but the narcissistic assumptions made are so far off.... Such as...
-Yahoo is the global leader in search and always will be (Google yet?)
-Amazon is the leader in online book sales, but will fail if they expand outside of books...
-eTrade will fail because of its name alone
-AOL/CompuServe will continue to dominate
-......and the list goes on.

Even for the first half of the book (and a part at the very end), read the suggestions/lessons, but not the examples that say such things as...
-GM/Chev have lost market share, because of their confusing product naming (Ever heard of quality coming into a customer's decision to purchase?!)
-Levi's failed because of branding (not because every other company made their jeans overseas at 10% the cost)
-Apple needs to stick to computers. No one wants to surf the web from their phone, or listen to music from their phone.
-Product always diverge, no one wants convergence (opposite of what a smart phone, table, PC, TV, Xbox is today?)...

In business schools we used to call books like this "airport business books" that sell to people rushing through airports with their flashy covers and catchy titles.

Again, read the first 22 laws, but ignore the examples. The authors wrote their law and then looked to the market to prove their point. Not research based where you have controls, variables and prove results based on research evidence.
Ignore the 11 laws of Internet Branding.
Go in knowing that everything to the authors is black-and-white and only their opinion matters.

I could go on ... but it would violate my law of moving onto better things.

2 of 2 people found the following review helpful.
Hit & Miss
By Zachary C.
The 22 Immutable Laws of Branding by itself is certainly a worthwhile read and provides a nice outline for important pieces not to lose track of as one builds a brand. On the other hand, the "BONUS" section that includes "The 11 Immutable Laws of Internet Branding" is a complete miss. It is sorely outdated and full of false predictions regarding how the internet would play out. Stick to the 22, but you can save yourself a lot of time by not even bothering with reading the 11 (unless you want a few good laughs).

3 of 3 people found the following review helpful.
Very Outdated
By Kim Davis
The first part of this book was really useful, and I was confident about the author's knowledge and insights. The 11 internet branding laws however made me doubt everything I just read.

It is a common problem for experts to think they are also experts in predicting the future I guess, but really...

"The Internet will be the first new medium that will not be dominated by advertising" laughable

"Amazon should stay focused on books and music"

"Yahoo is in no danger because it has a powerful dominant position in the portal category" hear that Google

"The PC, the Internet and TV will combine? It will never happen" LOL

"We won't have our palm pilot, phone and CD in one...Technologies don't converge, they diverge" tell that to my IPhone.

Of course hindsight is 20/20 vision and all that, but like I said the first part of the book is about being able to predict whether your brand will be successful and now I am doubting all that possibly good information

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Monday 8 October 2012

[G171.Ebook] Get Free Ebook Introduction to Rhetorical Theory, by Gerard A. Hauser

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Introduction to Rhetorical Theory, by Gerard A. Hauser

A systematic examination of fundamental rhetorical precepts and their implications for shaping human realities! This fine work delivers a humanistic account of what transpires when people communicate and is written to make the rhetorical approach to human communication interesting and accessible to readers.

  • Sales Rank: #1574128 in Books
  • Brand: Brand: Waveland Pr Inc
  • Published on: 1991-07
  • Number of items: 1
  • Dimensions: 9.00" h x 6.25" w x .75" l,
  • Binding: Paperback
Features
  • Used Book in Good Condition

From the Publisher
Titles of related interest from Waveland Press: Foss, Rhetorical Criticism: Exploration and Practice, Second Edition (ISBN 0881338737); Foss et al., Contemporary Perspectives on Rhetoric, Third Edition (ISBN 1577662059); Foss et al., Readings in Contemporary Rhetoric (ISBN 1577662067); Gill, Rhetoric and Human Understanding (ISBN 0881337757); and Smith, Rhetoric and Human Consciousness: A History (ISBN 0881339695).

Most helpful customer reviews

9 of 12 people found the following review helpful.
useful book
By Windmill Chaser
Hauser (professor of communication, University of Colorado) provides a coherent overview of rhetoric that incorporates aspects of Aristotle, Kenneth Burke, Stephen Toulmin, Chaim Perelman, and Jurgen Habermas. Unlike other rhetorical theory textbooks, which are usually organized chronologically, Hauser's book is organized topically and focuses on contemporary understandings of rhetoric. This approach is more likely to be useful--and interesting--to beginning students of rhetoric.

The book is not without its shortcomings. The title is somewhat of a misnomer ("Introduction to Rhetorical Reasoning" or "Introduction to Rhetorical Argumentation" would be a more accurate description). And while Hauser's writing style is mostly clear, he often omits concrete examples that would help to illuminate theoretical points in further detail.

Despite the book's limitations, I recommend it for use in undergraduate rhetorical analysis or argumentation classes. At $25 new, it retails for just a fraction of what other similar textbooks cost.

5 of 8 people found the following review helpful.
Painful to read
By DFreysinger
This is the most painful text I have ever had the misfortune to read. Hauser uses five examples where one would work. He drones on in multipage illustrations that leave the reader asking, "so what." Hauser may be an expert in his field, but he has no business writing an undergraduate textbook. This text is a shining example of the problem with "publish or perish." I would avoid any course that uses this text.

1 of 1 people found the following review helpful.
Got it as a required textbook.
By JMC
Even though I purchased this book for a class, it is certainly a must-read for those getting into rhetorical theory. It isn't as theory-heavy as, say, Perelman or, jeez, Derrida, but it's got enough to definitely move you forward in your journey through rhetoric.

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Wednesday 3 October 2012

[Q516.Ebook] Download Ebook The Tao of Pooh, by Benjamin Hoff

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The Tao of Pooh, by Benjamin Hoff

For Taoists everywhere, the New York Times bestseller from the author of The Te of Piglet.

Happy 90th birthday (10/14/16), to one of the world's most beloved icons of literature, Winnie-the-Pooh!�

The how of Pooh? The Tao of who? The Tao of Pooh!?! In which it is revealed that one of the world's great Taoist masters isn't Chinese--or a venerable philosopher--but is in fact none other than that effortlessly calm, still, reflective bear. A. A. Milne's Winnie-the-Pooh! While Eeyore frets, and Piglet hesitates, and Rabbit calculates, and Owl pontificates, Pooh just is.

And that's a clue to the secret wisdom of the Taoists.

  • Sales Rank: #3190 in Books
  • Brand: Penguin Books
  • Published on: 1983-07-28
  • Released on: 1983-07-28
  • Original language: English
  • Number of items: 1
  • Dimensions: 7.20" h x .48" w x 5.22" l, .26 pounds
  • Binding: Paperback
  • 158 pages
Features
  • Great product!

Amazon.com Review
Is there such thing as a Western Taoist? Benjamin Hoff says there is, and this Taoist's favorite food is honey. Through brilliant and witty dialogue with the beloved Pooh-bear and his companions, the author of this smash bestseller explains with ease and aplomb that rather than being a distant and mysterious concept, Taoism is as near and practical to us as our morning breakfast bowl. Romp through the enchanting world of Winnie-the-Pooh while soaking up invaluable lessons on simplicity and natural living.

From Library Journal
Author/narrator Hoff calls Winnie the Pooh a "Western Taoist" and uses the unassuming bear to introduce Eastern philosophical principles. Pooh epitomizes the "uncarved block," as he is well in tune with his natural inner self. Pooh enjoys simple pleasures and the daily progress of life. Hoff contrasts this unpretentiousness to other characters created by Winnie - the - Pooh author A.A. Milne, including Owl, whom he describes as a "mind that tries too hard," and Eeyore, the eternal pessimist. In a clear and crisp voice, Hoff explains the central tenets of Taoism and further illustrates them with familiar excerpts from The House at Pooh Corner stories (1923), Chinese proverbs, maxims, and tales from Lao Tzu and others. The result is at once thought-provoking and charming. This is a small literary event that will leave all who experience it a little more serene. For most collections.
- Jeanne P. Leader, Western Nebraska Community Coll. Lib., Scotts bluff
Copyright 1994 Reed Business Information, Inc.

Review
"Vance demonstrates his great range, shifting easily from didactic sections of the book to fictional narrative and imbuing Milne's characters with distinct voices. . . . This audio edition, due in large part to Vance's performance, is surprisingly engaging and accessible." ---Publishers Weekly Starred Audio Review

Most helpful customer reviews

3 of 3 people found the following review helpful.
Life changing
By JRB
I read this book years ago and it was life changing. I have reread it often, especially when I feel I need grounding and brought back to the simple life. I recently purchased this to give to my boss who stays extremely stressed out and worried. This book puts problems and life into perspective. Highly recommend this read!

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1 of 1 people found the following review helpful.
Not only did I love the book
By Ali S.
I was introduced to this book as required reading for my yoga training certification. Not only did I love the book, but have bought several as gifts since reading it. It was a very easy to read, light-hearted and humorous, yet also contained deep philosophical ideas. The writing style is unique and entertaining and it is the perfect blend of entertaining and thought provoking content. As someone new to the ideas of Taoism, this book helps illustrate the major tenants in plain "layman's terms" even I could understand. Would be a great book for the vacation reader as well as the scholar. I think this book is suitable for readers of all ages, there is something to be gained for nearly every audience. I do not practice Taoism, however, the lessons in this book are applicable to nearly everyone living in our busy modern world. Definitely a great addition to your permanent library, I highly recommend.

3 of 3 people found the following review helpful.
Such a wonderful read. Such a beautiful approach to life
By Audrey W.
I have gifted this book to so many. Such a wonderful read. Such a beautiful approach to life.

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